Archive for December, 2007

Magic Numbers for Your Marketing

Monday, December 31st, 2007

2007 is almost over. But there is a time for one more post.

If the stars are lit, then someone needs it, of course?

Antoine de Saint-Exupery

Have you seen those 3 Ways to …”, 5 Steps to …”, 7 Secrets of …”, 12 Tips for …” articles? Sure you have. Did you think about WHY exactly these 3, 5, 7, 9, 12 numbers were used? Yes! These are the Magic Numbers!
It’s hard to understand How the magic numbers appeared… But they exist and work :-)


Verify Emails Before Sending Opt-In Form to Your Autoresponder

Sunday, December 23rd, 2007

How often prospects submit your form without filling the fields Or enter abracadabra instead of their email address?… You autoresponder certainly rejects this form, but the prospect will see an error message.
Why confuse them when you can prompt to enter a real email before submitting the opt-in form. It’s possible with a simple javascript code.


Edit Existent Pop-In Window with the Pop-In-Builder

Thursday, December 6th, 2007

The Pop-In-Builder allows now to upload existent Pop-In windows and edit them instead of creation a window from zero.